Dynamic Decisions Podcast
How Do You Sell to Skeptics?
Episode 8
March 12, 2026
30 min
Empathy Sells What does a biochemist-turned-marketing strategist know about selling to people who are trained to poke holes in everything? A lot, it turns out. In this episode, Teasha Cable sits down with Hamid Ghanadan, founder and CEO of The Linus Group, who has spent 30 years cracking the code on marketing and sales…