Dynamic Decisions Podcast

The CEO Who Listens to Every Lost Customer

Episode 55

September 30, 2025

41 min

The CEO Who Listens to Every Lost Customer Lucas Wilson, CEO of Signpost, delivers a wake-up call every business owner needs: "Just because you gained a customer doesn't mean they stay a customer." With 20+ years serving SMBs and achieving less than 1% churn, Lucas shares brutal truths about customer service in 2025. T…

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